Project: Malverde: El Santo Patrón Digital Campaign
Goal:
To create a promotional digital campaign that showcased the different central narrative elements of the series.
Involvement:
• Ideation & Concept development
• Digital Release and Storytelling Strategy
• Script writing
• Manage relationship with vendor
• Social scheduling strategy and copy for all promotional material
¿Quién lo dijo: Pedro o Malverde?
Original game between cast members where they have to guess if the suggestive quotes are lyrics of a Pedro Fernández song…or parts of the Malverde script.
SAMPLE CHARACTER POSTERS
DISRUPTIVE ASSETS